REPORT OF
THE EXPERT COMMITTEE
IN TOURISM STUDIES

Under Choice Based Credit and Semester System
for Undergraduate Programme

MAHATMA GANDHI UNIVERSITY

KOTTAYAM

2009

CONTENTS

SL.NO.           ITEMS                                                            

1.                  PREFACE                                                                   

2.                  ACKNOWLEDGEMENT

3.                  RULES & REGULATIONS

4.                  STRUCTURE OF THE PROGRAMME

5.                  SEMESTER-WISE DETAILS

6.                  SYLLABUS

7.                  MODEL QUESTION PAPERS

PREFACE

   Considering the special and unique features of Kerala, Tourism, a smokeless industry, is the most suitable one for the economic development of our state. Our state has enough tourism resources, varying from greenery to seashore and is rich in so many ways in attracting foreign as well as domestic tourists. Our rivers and waterfalls, hills and valleys, backwaters and seashore are widely acclaimed tourist destinations all over the world. Kathakali, Theyyam, Kootiyattam and other art forms fulfill the dreams and expectations of tourists from abroad. Our festivals and celebrations in temples and churches are sumptuous banquets for the eyes and minds of tourists. Ayurveda and yoga are yet other fields in attracting tourists.

  The government of Kerala provides much importance and significance to the development of tourism sector in the state. A special ministry has been formed for the purpose.

  But fortunately or unfortunately we failed to exploit these potentialities to the betterment of the state due to so many reasons. One such reason is the dearth of skilled, trained and educated personnel in tourism. In order to provide trained personnel to the industry, the MG University started Bachelor degree in tourism in 2002. Since tourism is a fast-developing sector, the need for skilled personnel has also been increased in various ways. In order to provide training in accordance with the present situations, qualitative education is an indispensable factor. With this end in view, the syllabus of BTS course chalked out in 2002 has to be modified and revamped contemporaneously.

  In order to updating and renewing the syllabi, the BTS degree programme is transforming into Choice Based Credit and Semester System. I hope the present effort will not be futile but it will cater to the need of producing skilled, educated, trained and smart personnel required for the development of tourism industry in Kerala.

Kottayam                                                                            (Convenor)

10 – 8 – 2009                                          Expert Committee in Tourism Studies

ACKNOWLEDGEMENTS

The Expert Committee in tourism studies takes this opportunity to express our thanks and gratitude to all academicians, professionals and industrialists who wholeheartedly associated with us in our mission to restructuring the syllabus of the Bachelor of Tourism Studies (BTS) under Choice Based Credit and Semester System.

We record our deep sense of gratitude and indebtedness to the Honourable Vice Chancellor Dr Rajan Gurukkal and members of the Syndicate of the University. We also express our thanks to Prof. K. Mathew, Co-ordinator of the sub-committee for restructuring the UG courses, for his valuable suggestions and inspiration for completing the work within a short span of time.

   We fondly remember the help and assistance extended by Sri Alex c Joseph, Lecturer, Department of Tourism, St. Thomas College, Ranny, and Mrs. Bindu Nair, Lecturer, Department of Tourism, D.B. College, Kizhoor, Mr. Bino P James Department of History, St. Thomas College Ranny, for their suggestions and advice for modifying the syllabus of the BTS programme.

    It will be a failure on our part if we do not remember the help and assistance extended by the  Principals of St. Thomas College, Ranny, S. N. College, Kumarakom, and D. B. College, Kizhoor in completing the work.

      As members of the Expert Committee, we once again express our heartfelt thanks to all those who helped us directly and indirectly in this endeavour.

1.      Dr. K. K. John (Convenor)
Department of Commerce
St. Thomas College, Ranny

2.      Unni Karthikeyan
Lecturer,
S. N. Arts and Science College,  Kumarakom

3.      Anitha R.
HOD, Department of Tourism
PGRM  S. N.  College,  Kumarakom

4.      Resmi N. G.
Lecturer,
D.B.College, Kezhoor

MAHATMA GANDHI UNIVERSITY, KOTTAYAM

Scheme and Syllabus of Bachelor of Tourism Studies (BTS) Degree Programme

Under CCS System effective from the 2009 Admissions.

The scheme of examination  of BTS degree programme is modified in line  with the choice based Credit and Semester system to be introduced by Mahatma Gandhi university from 200 9-2010

1.   Title of the programme

     The programme shall be called BACHELOR OF TOURISM STUDIES (BTS)

2.  Eligibility for Admission

           Any candidate who has passed the plus two of the Higher Secondary Board of Kerala or Pre- degree of Mahatma Gandhi university or that of any other university or Board of examinations in any state recognized as equivalent to the Plus Two of the Higher Secondary Board of Kerala is eligible for admission. Eligible  candidates shall be required to appear for an Entrance test conducted by the colleges concerned. For the purpose, 60% weightage may be given for marks in Plus two or equivalent examination, 20% for aptitude test and 20% for group discussion and interview.

3.  Duration of the Programme

The duration of the BTS programme of study is three academic years with six        semesters.

4.  Medium of Instruction

     The medium of instruction shall be English

5.  Courses of Study

Total  number of Courses for the BTS programme are 30. It is divided in to the following  3 heads.

(a) Common Courses

(b) Core and Complementary courses and

(c) Open Courses.

6.     Programme and Duration of Examinations

       Total Credits -120

       Working days per semester -90

       Working hours per semester -450

       Internal Evaluation -25%

  External evaluation -75%

7.     Internal Assessment

All courses shall have internal assessment as specified in the common regulations for CCS system of the MG university. As per the Common regulations, internal evaluation is to be done by continuous assessment on the following components.

 Attendance

Assignment -  Best two assignments are considered per course

Seminar      -   The students has to take  a minimum of one seminar per course

Class Test   - A minimum  of 2 class tests are to be attended. The grades of best two  test are to be taken

8.      External examination

            The university shall conduct  semester examination for each of the courses.  The duration of the examination  shall be three hours for each course. provisions of the common regulations for the conduct of the examination will be applicable in this case. The internal and external  examinations shall be evaluated using  direct grading system  as shown below.

9.     Attendance

       A candidate shall attend at least  a minimum of  75% of the number of classes in each  semester to be eligible for appearing for the examination in that course. If the candidates has shortage  of attendance in any course in a semester  the student shall not be  allowed to appear  for any examination in that semester. However, the university may candone shortage if the candidates applies for it as laid down in University procedures.

10     Requirement for Passing the Programme

      For passing the BTS programme the students shall be required to achieve a  minimum of 120 credits.

11.    National tour and On the Job Training Reports

       Students shall be requried  to undergo 30 days of practical training during the Fourth semester in a Travel agency/ star hotels/ air port etc duly approved by the head of the  Institution / Department. During the training period students are required to study any one of the following CRS packages. (a) Appollo (b) Galileo and(c)Amadeus. They shall be required to submit a comprehensive  training report  at the end of the  training programme. Students are also necessary to participate in the national tour conducted by the Department  with the prior approval of the Head of the Institution during the Sixth semester. The tour programme should be for a period of minimum 3 Weeks covering important destinations in India. A tour report must be submitted at the end of the tour.

12    Evaluation of Report

       Report shall be evaluated by one of the faculty members of the Tourism Department as nominated by the co-coordinator or head of the institution. The student should get a  minimum D grade for Reports. If the student fails to get a minimum of D grade, he / she shall re- submit the report after modifying it on the basis of the recommendations of the examiner. Student shall  prepare at least two copies of each report for submitting one in the  department and the other for retaining with students.

13.   Practical Examinations

       Practical Examinations for courses 16,20 and 22 will be arranged by the University. The weightage  for the practical examination shall be 25%

14.   Promotion to Higher Semester

       Only a student who has the minimum required attendance (75%) or whose shortage of attendance has been condoned by the university and who has registered for the semester examination concerned will be eligible for promotion to the next higher semester. Students who fail to secure the minimum attendance or the condonation by the University will be given one more chance to repeat the semester along with subsequent batch of students after obtaining re-admission.

15.   Re- appearance by failed candidates

        Candidates who have failed in the semester examination can appear along with the next regular batch of students for their particular semester. A maximum of two chances will be given for each failed course.

16. Teaching Faculty

           The courses directly connected with Tourism,   that  is core courses,1,2,6,7,8,11,12,13,14,15,17 and common courses, 6 should be taught  by  teachers with MTA/MTM/ MBA( Tourism) qualification as prescribed  by the University.

  The courses directly connected with commerce  that is core courses 3,4,9,18,19, 21 and common courses 2,3,4,5,7 should be taught by teachers with M.com/MBA/ degree with CA qualification as prescribed by the University.

  Courses for computer application that is core courses 16,20,22 should be handled  by teachers with MCA/MSc.IT/ MSc ( Computer science/ B.Tech in computer application as prescribed by the University

  Core courses 5,10,23 and  common course 4 can be taught by teachers in the   History, Economics and Political  Science.

17. In all other matters regarding the conduct of the BTS Degree programme  in the affiliated colleges under the choice based credit and semester system which are not specified in this regulation, the common regulation will be applicable.

BTS PROGRAMME

COURSE STRUCTURE - CREDIT AND HOURS

COMMON COURSES

CORE AND COMPLEMENTARY COURSES

OPEN COURSE

1.                  Advanced Financial Accounting

2.                  Public Relations and Tourism Journalism

3.                  Front Office Management

4.                  Tourism Planning and Development

BTS PROGRAMME

SEMESTER-WISE DISTRIBUTION

SEMESTER- I

SEMESTER - II

SEMESTER - III

SEMESTER- IV

SEMESTER- V

SEMESTER -VI

BTS  PROGRAMME

COMMON CORE -1 ECONOMICS AND BANKING FOR MANAGERS

Objective: To obtain basic idea relating to economics and banking.

Unit1    

Definition and Scope of Managerial Economics-  Role in Decision Making Process-

Economic Systems

Unit 2   

            Demand – Types of Demand-Elasticity  of Demand – Price and Income Elasticities  

                – Determinants

Unit3     

            Cost analysis – Cost Concepts—Break- Even Analysis- Cost Control & Reduction

Unit 4      

                 Functions of Commercial Banks- RBI- Credit Creation - Weapons of credit control – modern  services of Banks – Teller system – credit cards etc – Different types of bank accounts

Unit 5

         Modern Technology in banking – Electronic Fund Transfer system – Cheque                                  processing    –MICR Cheques

Reference:

                 Business Economics -  Sundaram K.P & Sundaram E.

                 Text Book of Economic Theory:

                 M.L. Jhingan

BTS  PROGRAMME

COMMON CORE 2 - MANAGEMENT INFORMATION SYSTEM

Objectives

1. To enable the students to work with different computation process and analysis.

2.  To understand the need of MIS in tourism related industries.

UNIT - I

     Introduction to management  information system:- Definition characteristics management information system nature and scope of MIS

UNIT –II

     Structure  and classification of MIS : Physical components- decision support system – executive information system –transaction processing system –office automation system- business expert system – financial marketing and human resource information system.

UNIT- III

            Information and system concepts- Types of information- kinds of system- Boundary- Interface and black box – Elements of system

UNIT –IV

     Data base - Objectives of database – advantage and disadvantages of database –    database management system

UNIT –V

      Computer networks – LAN- WAN – MAN- video conferencing – advantages of networking – use of internet in MIS

References:

1.  Management information system – Gordan Davis

2.  Management information system – James A.O. Brien

3.  Management with information  - Jerome Kantre

4.  Management information systems – managerial perspectives – D.P. Goyal

BTS  PROGRAMME

COMMON CORE 3 - INDIAN CONSTITUTION AND CIVIC CONSCIOUSNESS

Objective:

  1. Enable  the students to understand the various provision of  Indian constitution       

   2. To impart civic consciousness among students.

UNIT- I

Indian Administration      -   Legislature, Executives, Judiciary

Union Legislature           –   Functions of Parliament.

Indian  President           -    Procedure For The President Election

UNIT-II

Indian Constitution – Philosophy of Indian  Constitution

 Preamble of the Constitution. Sources and Out Standing Features of the Constitution

UNIT –III

 Indian Citizenship Act

UNIT –IV

Fundamental  Rights And Duties

Right To Information Act 2005

Unit V

Constitutional Amendment And it’s Procedure

Important Amendments. 42, 73, 74, Etc…..

Reference:

1.     D.D. Basic:  An Introduction to the constitution of India, New Delhi, Prentice, Isacc:2008

2.     M.V. Pylee – Constitutional govt in India, New Delhi Vikas, 1998

3.    Jojo Mathew & Manish K. gulam : Indian Polity & constitution, career classics, Delhi:2009

4.     K.R. Acharya: Indian Govt & Polities

5.     Brij Krishore Sharma: Introduction of India,  Prentice Hall: New Delhi, 2005

BTS PROGRAMME

COMMON CORE 4 – PRINCIPLES OF MANAGEMENT

Objecties

1. To understand the various functional areas of management  in tourism industry

2.  To enable the student to analysis  the management process in tourism organization

UNIT I

Management – concept  - nature - Development of management – Taylor’s scientific management –Fayol’s administrative management  management functions – Roles and responsibilities of manager

UNIT –II

Planning – Nature- Process – types – steps – steps in planning  - mission- Objective – MBO – Policy Procedure – Rule

UNIT III

 Organizing - Concept – Steps in organizing- span of management – authority & responsibilities -Delegation and decentralization – forms of organization structure – Line and Line and staff structure. Staffing – recruitment – Selection – training.

UNIT IV

Directing- Nature – Significance

motivation –   Maslaws need hierarchy  theory Herzberg’s motivation – Hygiene theory - Communication – Process – net work grape wine barriers of  communication.

UNIT V

Controlling – Nature –Steps – Management by Exception

Reference

1.  Management theory and  practical- C.B. GUPTA

2.  Escalations of management : Harold  Koontz and Heinz Weihric

3.  Management process – Ruston Davan

4.  Organisation and management – RD Agarwal

BTS  PROGRAMME

COMMON CORE 5 - AIR FARES AND TICKETING

Objectives

  1. To be able to quote air fares independently

  2. To understand the structure of airline industry.

UNIT-I

 Introduction to airline geography: IATA geography areas – Conventions in Air Transport – freedom of air – city code – Airport code – airline code – Major International airlines.

UNIT-II

 Preparation of airline itinerary, Time Zones – Calculation of time difference – Flying time calculation Global indicators.

UNIT-III

  Introduction to fare construction:- International and domestic air fares, type of journeys – class of service-fare basis – fare rules – categories of air fares – airline ticket procedures.

UNIT IV

  Ticketing procedures:- one way – Return trip (RT), Circle trip CT), General limitations  of indirect travel – Mixed class journey- Add-ons and special fares (excursion and students) Domestic ticketing procedures.

UNIT V

 Airport management:- Airport management and ground handling operations – airport departure and arrival formalities.

References

 1. David H. Howel: Principles and methods of scheduling reservation

 2. IATA ticketing hand book

 3. ABC World airways guide

 4. Travel in formation manual

 5. IATA – UFTAA – Ticketing study materials (all modules)

 6. Mohinder Cahand: Travel agency management - An Introductory Text.

BTS  PROGRAMME

COMMON CORE - 6

STRATEGIC TOURISM MANAGEMENT AND ENTREPRENEURIAL DEVELOPMENT

0bjective- To develop the necessary input for inculcating new ideas for creating new ventures

Unit I

Entrepreneurship – Definition – Types of entrepreneur – competencies of entrepreneur  - Developing competencies.

Unit 2

Small scale entrepreneur – characteristics and relevance- Role of entrepreneurships in SSE and economic development – problem and support needs of SSE- Institutional set up for development of SSC

Unit 3

Financial management issues in SSE- Managing asset and liabilities –Evaluating performance-Managing family enterprise- definition-issues and problems- strategies.

Unit 4

Strategy – concept – Nature and characteristics of strategic decision – levels of strategy – benefits of strategic management.

Unit 5

Strategic management process – Analysis models – Bccs model – SWOT analysis – Types of strategies – stability – growth – retrenchment – combination.

Reference

Drucker P.F - Innovation and Entrepreneurship

Sexton.D.L &Smilor.R.W- The Art and Science of Entrepreneurship

Drucker- All Books that are Entitled Strategic Management, Business

Glueck & Robinson-    Strategic Management

CORE AND COMPLEMENTARY COURSES

BTS  PROGRAMME

CORE- 1 – FUNDAMENTALS OF TOURISM

Objectives:

 1. To understand the tourism phenomena and the distribution of the components of tourism.

 2. To learn the concept and importance of tourism in different sectors.

     UNIT – I

  Meaning and concept of tourism: - Tourism – excursion – leisure and recreation, tourist – visitor  traveler. History, evolution and development of tourism:- Ancient period – concept of annual holiday – Industrial revelation – rail transport – paid holiday and mass tourism, effect of great war on transport system – advent of jet – High speed train, causes of rapid growth of tourism.

     UNIT – II

 Significance of tourism: - Social, environmental, political, economic. Forms and types of tourism, dimensions of international and domestic tourism.

     UNIT III

 Components of tourism: - Different components of tourism – tourism components distribution – inter-relation between various segments – travel industry network, Elements of tourism.

     UNIT IV

 Types of transportation: - Railways, airways, water and road. Role of railway to promote tourism in India

UNIT V

 Tourism development and state intervention:- Leisure development, state intervention:- National economic goals – political legislation, equity and social needs, social investment, regulation and government controls, regional development.

     UNIT VI

  Measurement of Tourism: Need for measuring tourism – importance of Tourist statistics – General problems of measurement – Types of Tourist statistics – Methods of measurement.

Reference:

1. Biswanath Ghosh: Tourism and Travel Management.

2. A.K. Bhatia: Tourism Development.

3. Jugmohan Negi: Tourism and Tavel – Concept and Principles. 

4. B.K. Goswami and Dr. Ravendran: Textbook of Indian Tourism

5. Pran Nath Seth: Successful Tourism Management.

6. Premnath Dhar: Development of Tourism and Travel Industry.

BTS  PROGRAMME

CORE- 2 – TOURISM PRINCIPLES AND PRACTICES

Objectives:

  1. To realize the potential of tourism industry in India

  2. To understand various elements of tourism management

  3. To evaluate the role of various organization of tourism

UNIT-I

Growth and development of tourism in India: Travel and Travelers in ancient India, Travel during Medieval age, the period of European trade, tourism in Independent India, Constitutional provision of Indian tourism, development of tourism organizations.

UNIT-II

 Tourist motivation: - Factors – types – push and pull factors. Determination tourism: - psychological, cultural, economic, personal and social. Barriers to travel.

UNIT-III

Impact of tourism: - Meaning, positive and negative impacts of tourism:- Social, cultural, economic and environmental.     

UNIT-IV

 International conventions:- Warsaw convention 1924, Chicago convention 1944, UN declaration, and Manila declaration.

UNIT-V

 Promotion of Conference and convention tourism: - Concept, nature, promotion of conference and   convention tourism in India.

Reference

Jagmohan Negi    :   Tourism and Travel Management.

A.K. Bhatia         :   Tourism development.

Pran Nath Seth    :   Successful Tourism management.

Bistowanath        :   Tourism and Travel Management.

B.K. Goswami      :   A textbook of Indian Tourism

BTS PROGRAMME

CORE - 3 – STATISTICS FOR TOURISM BUSINESS

Objectives:

 1. To understand the importance of statistics in hospitality business.

 2. To learn the ways in which quantitative methods can serve business.

UNIT – I

 Introduction:- Importance of statistics in business: - need of statistical measurement. Data required for statistical measurement. Collection of data:- Primary and secondary data – methods of collection of Primary data, census – sampling – importance.

UNIT – II

Classification and presentation of data:- Diagrammatic and graphic presentation – one dimensional diagram, two-dimensional diagram and three-dimensional diagrams – pie diagram – statistical graphs – time series graphs, graph of frequency distribution – histogram.

UNIT – III

                     Measures of central tendency: - Arithmetic mean, median, mode – quartiles – deciles – percentiles. Standard deviation – various measures of dispersion: - range, mean deviation, variance.    

UNIT – IV

                    Correlation and Regression:- Definition, methods – scatter diagram – Karl Pearson’s coefficient of correlation – methods of computing rank – correlation coefficient. Regression: - Fitting of regression equation by the method of least squire – prediction from the regressive equation.

UNIT – V

                     Index numbers: - Construction of Index numbers (using relatives), Constructing index numbers (using aggregates) – test of ideal index number, problems in using index numbers. Time series analysis:- Components – graphic method – moving average – least squire.

Reference: 

 1. Boddington              :  Statistics and their application.

 2. Elhance                            :  Fundamentals of Statistics.

 3. Gupta and Gupta       :  Business Statistics.

 4. Pillai RSN                 :  Statistics theory and practices.

 5. Stats to Go              :  John Buglear, Butterworth Heinemann.

 6. Quantitative techniques for managerial decision making: Shernoy GV, VK Srivastav

                                                                                  and S.C. Sharma.

 7. Gupta S.P.               :  Statistical Methods.

BTS PROGRAMME

CORE - 4 – FINANCIAL ACCOUNTING

Objectives:

 1. To know the basic concept of accountancy and its relation to tourism.

 2. To be able to understand the key facts of financial management.

 3. To integrate and use the concept of accounting and financial management in tourism.

UNIT – I

 Finance:- Introduction, meaning, nature, scope and functions of finance. Application of financial management in tourism industry. 

UNIT – II

 Accounting: - Meaning – definition – nature – scope – types of accounting – functions – Classification of accounting – importance of accounting in tourism industry.

UNIT – III

 Principles of accounting: - Accounting concepts – double entry system of accounting – journal – ledger – trial balance – Bank Reconciliation Statement

UNIT – IV

  Preparation of final accounts: - Trading account – Profit and loss account – balance sheet of a sole trading concern.

Reference:

  R.L. Gupta                           :  Principles of Accounting

  Shukla M.C. and Grewal T.S.   :  Advanced Accounting

  Chandra Prasanna                 :  Financial Management

  Jain and Narang                              :  Accountancy

BTS PROGRAMME

CORE - 5 – CULTURAL HISTORY & TOURISM RESOURCES OF KERALA

Objectives

 To study in brief the history of  important Tourist destinations in Kerala

UNIT – I

 Historiography – myths and legends vs reality. Prehistoric remains – Jain and Buddhist, Christian and Islamic influences in Kerala culture, Aryanisation in Kerala.

UNIT – II

 Maritime trade and commerce – Roman, Arabs, Rise of Perumals of Kerala – Temple culture caste Hierarchy, Bhakti movement, Marumakkathayam, Science and Technology of Medieval Kerala, Ayurveda & Kalari.  

UNIT – III

 Impact of European – missionary activities, English Colonialism, Cultural progress in the    native states – Travancore, Kochin - Malabar 

 UNIT – IV

 Kerala renaissance emergence of political struggle for responsible govt. – Anti colonial movement – Modern Kerala’s political and cultural changes – land reforms, educational progress.

UNIT – V

Kerala – Location – capital – Districts -Important cities, airports, seaports

Tourist Attraction in Each District

Reference:

                 1. M.G.S. Narayanan – Perumals of Kerala

                 2. P.K.K. Menon – History of Freedom Movement in Kerala

                 3. Kerala History – Krishna Chaithanya (1972), National Book Trust, Delhi

                 4. Kerala Samskaram by A. Sreedhara Menon

                 5. Kerala Charithram by A. Sreedhara Menon

                 6. Rajan Gurukkal – Cultural History of Kerala, Vol I  

                 7. L.A. Krishna Iyer – A Social History of Kerala

BTS PROGRAMME

CORE - 6 – GEOGRAPHY FOR TOURISM

Objectives

  1. To understand different geographical features of tourism.

  2. To understand the process and linkage responsible for generation of tourism flows.

      UNIT – I

  Introduction to Geography:- Definition, scope and contents of geography of tourism.  

UNIT – II

  Geographical determinants:- diversities and disparities – typology and areas of linkages – flow and orientation – Impact of weather and climate on tourism, seasonal rhythm.

     UNIT – III

 Geographical  components and tourism development – Linkages – Geographical problems of new tourism.

     UNIT – IV

  Geography of India: - Physical features, topography and drainage, forest wealth, seasonality and destinations – seasons and climate seasonality in tourism.

     UNIT – V

Map and chart work: - The students will be provided with a blank Map of India during the time of examination. They have to find the geographical location of the tourist centre, which is asked in the question paper. They have to answer and explain the various geographical features of the destination(s). For that the students have to study the following topics.

                        1. Himalaya

                        2. Goa

                        3. Pondicherry

                        4. Dadra and Nagar Haveli

                        5. Lakshadweep Islands.

                        6. Himachal Pradesh

                        7. Kerala      

Reference:

 1. Geography for tourism          :    Philip G. Davidoff CTC, Doris S. Davidoff CTC,

                                                     J. Douglas Eyre.

 2. A geographical analysis             :    Longman, London, 1987

 3. Perian G. Beniface and

     Christopher, P. Cooper           :    Geography of Travel and Tourism1987.

     4. Law BC                                   :    Mountain and River of India

 5. National Atlas of India              :    Govt of India Publication 

 6. Bryn Thomas                              :    Lonely planet, India

BTS PROGRAMME

CORE - 7 –TOURISM PRODUCTS

Objectives:

 1. To familiarize different types of tourism products in India.

 2. To understand the cultural tourism resources in India.

UNIT – I

 Concept, types and characteristics of tourism products, elements of tourism products, geographical elements, Peter’s inventory of tourist attractions.

UNIT – II

  Tourism resources of India:- Types, features, and diversities of India tourism Products.

UNIT – III

  Religious Tourism in India:- Popular religions and pilgrimages:- Hindu, Buddhist, Jain, Sikh, Islam and Christian.

UNIT – IV

  Performing arts: - Classical dances and dance styles, music and musical instruments, schools of Indian music, Handicrafts of India and its role to develop tourism in India, fairs and festivals.

UNIT – V

  Natural Tourist resources: - Important national parks and wild life sanctuaries (7 each), Beaches and Islands, waterfalls; Desert tourism; Desert safaris and festivals.

Reference:

1. A.L. Basham, The wonder that was India, Rupa Company, Delhi

2. Sheshadri, A. India’s wild life – universal publishers, New Delhi.

3. Hussain A.A., The national culture of India, National Book Trust, New Delhi.

4. Acharya Ram, Tourism and cultural Heritage of India, Rosa publication

5. J.C. Harle, The art and Architecture of Indian subcontinent.

BTS PROGRAMME

CORE-8 -TOURISM POLICY AND PLANNING

Unit I Tourism policy- Definition

1.)   Need for Tourism policy- Initiatives.

2.)   National Committee on Tourism ( NCT-1988 )

3.)   First Tourism – Policy – Objectives ( 1982) Recommendations

4.)   National Action Plan – 1992 – Objectives.

5.)   Tourism Policy 1997 – Features

6.)   National Tourism Policy- 2002

7.)   Kerala Tourism Policy – 1995

8.)   Tourism Policy – General Features.

Unit II Tourism Planning

             Tourism Planning –Definition, Planning Process.

              Importance of planning, different phases of planning.

              Levels and Types of Tourism Planning

                    International Level

                    National Level

                    Regional Level

Unit III  Role of Public and Private Sector

             Govt. Sector – Reasons of planning.

                                        Economic

                                        Social and Cultural

                                        Environmental Political

            Private Sector- Investment in Tourism Industry ( Travel Agency, Airlines, Hotels)

Unit  IV  Tourism & Five Year Plans

 References

1.) Hand Book of Environmental Guide Lines for Indian Tourism – 

                                                    Rattandeep Singh ( Kaneshka Publishers, Delhi)

2.) Successful Tourism Management (Fundamental of Tourism by Pran  Nath Seth)

                                                                                         (Sterling Publishers)

3.) Tourism Planning and Development a new perspective

                                                                  By J.K.Sharma ( Kaneshka Publishers)

4.) Govt. of India planning Website.

5.) Kerala Tourism.Org.

6.) Dr.M.R.Dileep – Tourism Concepts & Practices KITTS Publication.

BTS PROGRAMME

CORE- 9 – TOURISM LAW AND REGULATORY FRAME WORK

 Objective- To give the students a general awareness about laws relating to tourism.

Unit- I – Consumer Protection Act.

Definition – Consumer, Control & State Councils.

Objectives- District Form

                                   Redressal Agencies, State commission

                                   National Commission- Procedure,

                                   Jurisdiction, Appeal, composition

                                   Finality of orders- Limitation period

                                   Administrative control, Dismissal of

                                   Complaints, Penalties.

Unit-II – Pollution Control Act

               Definition- air, water, sound pollution

               Pollution control measures

Unit-III – Foreigners Act 1942

                 Foreign Exchange Regulation Act 1973

                 Passport Act- 1967

Unit –IV – Wild Life Protection Act 1972

                  Forest Act 1980

Unit-V- Ancient Monument and Archeological Site and Remains Act 1972

              Tourism Conservation and Preservation Act 1998

               Kerala Registration of Tourism and Trade Act-1991

    Ref.-1.) Pran Nath Seth- Successful Tourism Management Volume I & II

            2.) B. K. Goswami- A tend book of Indian Tourism

            3.) Pierce D.G and Butler – Contemporary Issues in Tourism Develop

            4.) L.R.Potti – A Text Book of Indian Tourism

            5.) Govt.of India- Planning Website.

            6.) Kerala Tourism.org

BTS PROGRAMME

Core-10 - CULTURAL HERITAGE OF INDIA

Objective

1.    To familiarize the culture set up in India and its contribution to Tourism.

UNIT –I

     Culture, civilization and heritage: meaning, definition and feature of Indian culture,

Unity in diversity, assimilation and toleration.

Unit –II

      Indian culture through ages:- a brief explanation about Indus valley civilization,

Aryans. Rulers:- Alexander, The mouryas and Ashoka, Sungas , chola, Chera, Chalukyas,

Pandyas, Muslim Invasions. The Mughals, Rajput and  Marthas, British and Independent age (The students are required to study only a brief knowledge of the above topics.)

Unit – III

       The Mughals:- Art and Architecture under the Mughals- painting and music – Persian and Hindi Literature – fairs and festivals of Mughal India – cultural synthesis.

Unit – IV

        Tamil South :-  Sangam Age – Medical culture of the South – cultural vestiges,

Temple Architecture :- Mahabalipuram – Kanchpuram – Auroville.

References

A.K.Bashem                           :             The wonder that was India

H.G. Rawlinsan                      :             The land and proper of India

Percy Brown                           :             Indian Architecture Vol. I

T.V. Mahahingam                  :              Kanchipuram in Early South Indian Husbandry

Rowshing chaitangs                :            A profile of Indian Culture

R.C. Majundar                        :             The History and culture of Indian

R.K. Das                                 :             Temples of Tamil Nadu

Department of Public Relation:    Kerala through the ages

A Sudharamenon                    :             Social and cultural History of Kerala

Bryn Thomas                          :             Lonely planet (India)

BTS PROGRAMME

Core –11 – MICE TOURISM

Objectives of the study:

·         To enable the students to understand the essentials of hospitality management

·         To enable the students to familiarize with resort and event management

·         To enable the students to do project work in the above areas.

Course content:

Unit – I

Introduction to conventions, exhibitions and meetings (MICE). Definition of conference and the components of the conference market. Introduction to convention venues – characteristics of conferences / conventions.

Unit – II

The nature of conference markets – Demand for conference facilities – Economic and social significance of conventions-impact of conventions on local and national communities – Demographic trends and Geographical Distribution – introduction to professional meeting planning – management of conference at site.

Unit – III

Convention / exhibition facilities, Benefits of conventions facilities. Interrelated venues. Project planning development.

Unit – IV

Meeting planner/ convention manager, Organizing and planning events. Major attributes of meeting planners. Types of meeting planners. Convention and visitor bureaus. Bureaus structure and funding.

Unit – V

 Travel Industry Fairs:

     Participation Advantage

     ITB – WTM – SMTV – FITUR – EIBTM- PATA TRAVEL MART.

REFERENCE BOOKS:

Gray and Higouri : Hotel and Motel management & operations.

A.K. Bhatia – 2001, Sterling Publishers Pvt ltd.

BTS  PROGRAMME

CORE 12 – ECO – TOURISM

Objectives

1.            To enable the students to understand new trends in travel and tourism industry.

2.            To understand different managerial technique adopted for sustainable eco tourism     development

Unit – I

Eco- Tourism :- concept and definition – the eco- tourist character- eco-tourism products- trends.

Unit – II

 Eco- Tourism development :- definition and their relevance for tourism- common property resources and their management of tourism- strategies of eco- tourism development.

Unit – III

       Planning for sustainable development :- Area Protection – industry regulation – visitor management techniques, environment impact assessment (EIA), carrying capacity – Types.

Unit – IV

       Sustainability :- principles of sustainability – tourism ecological sustainability – economic sustainability – socio cultural sustainability – psychological sustainability.

Unit –V

       Eco- Tourism and India – Eco – tourism and World Tourism Organisation, present scenario, national committee on tourism and ecological aspects of tourism.

REFERENCES

1.      Tourism in the new Millennium – Challenges opportunities – Dr. S.P. Bansal

      Sushma, Sonia and chander Mohan.

2.      Bro, E. –Eco -tourism – The potential and pitfalls.

3.      Brandon . K. – Eco –tourism and conservation

4.      David A. Fennel – Eco- tourism and conservation

5.      Martin Mowforth and Ian Munt – Tourism and Sustainability.

BTS PROGRAMME

CORE- 13 – GUIDING AND NEGOTIATING SKILLS FOR TOURISM

Objectives

1.      To understand the qualities of a guide.

2.      To impart knowledge on various skills necessary for guiding the tourists.

UNIT- I

         Meaning – concept and types of guide; duties and responsibilities – qualities of a good guide.

UNIT- II

        Conducting tours:- Conducting various types of tour- understanding clients need- establishing good service security measures.

UNIT- III

        Skills:- standard of dress and personal grooming – Greeting participant and introducing self- leading the participants- skill in leading group.

UNIT- IV

        Professional  development :- Interpretative planning; Training staff for interpretation ; Evaluation techniques; Sources of professional assistance.

UNIT- V

         Negotiation skills ; Types of negotiation techniques , negotiating a business deal.

Reference

        Pond K.L     :     The professional guide : Dynamics of Tour Guiding, 1993

BTS PROGRAMME

CORE – 14 – TRAVEL AGENCY AND TOUR OPERATION BUSINESS

Objectives

1.  To understand the inner working mechanism of the travel agency.

2.  To understand various skills necessary for tour operation business.

UNIT – I

           Travel trade :- History and development of travel agency- functions, travel agent- types- responsibilities, source of income of a travel agent- setting up of travel agency; Role of  IATA and approval – approval from the government – Bill settlement Plan (BSP)

UNIT – II

           Tour operation :- concept and nature of tour operation – functions – types of  tour operations – type of tour operators.

UNIT – III

            Travel agency and tour operations: - Difference between travel agent and tour operator – linkages and arrangements with hotel -  travel agencies and airlines- tour escorts and guides.

UNIT – IV

            Itinerary development: - Meaning and definition – types of Itineraries – reference tool for itinerary preparation – development of effective itinerary.

UNIT –V

            Organization structure of a travel agency :- (Information counseling, ticketing, documentation, laisoning, staffing, directing, planning, organizing, and controlling)

References

1.              Travel agency and tour operation :   Jagmohan Negi

2.              Travel agency management          :   Mohander chand

3.              Tour Guiding                                :    Saithrdp (Limited circulation)

4.              Tour operation                              :    Saithrdp (Limited circulation) 

5.              Tourism transport and travel management : P.C. Sinha

BTS  PROGRAMME

CORE - 15 – HOSPITALITY MANAGEMENT AND PUBLIC RELATIONS

Objectives

1.      To enable the students to understand the essentials hospitality management

2.      To understand different public relation techniques used for the promotion of   

       hospitality business

UNIT – I

         Introduction to hospitality industry:- Accommodation types and forms. Hotel concept and classification.

UNIT – II

         Categorization :- Categorization of hotels on the basis of facilities provided (star system) and approval.

UNIT –III

         Important departments of hotel:- Front office, House keeping food and Beverage, maintenance and engineering- function and co- ordination  with other departments.

UNIT – IV

 Role and input in multinationals in hoteliering sector:- Leading multinational and public sector hotel chains in India.

UNIT – V

 Public relation :- Introduction to Public relation – Meaning and definition – public relation strategies and programmes- media relation- tool for public relation in hospitality industry.

       References

       1. Chon Sparrowe       : Welcome to hospitality.

       2. Sudhir Andrews.     : Front office training manual

       3. Sudhir Andrews      : House keeping training manual

       4. Holloway IC and Plant R.V: Marketing for tourism

       5. Kotler Philip           : Marketing Management.

BTS PROGRAMME

CORE – 16 - COMPUTERIZED OFFICE MANAGEMENT FOR TOURISM

UNIT – I

Introduction to Computer – Classification of computer –Historical development of  computer- Computer generation – Input Output devices – Memory units- Storage devices.

UNIT – II

Word processing – M S Word – Creating– Modifying- Saving documents - Creating header and footer- Creating form letters for mail merge.

UNIT – III

Spread sheet- MS Excel – Understanding the work book window- Entering tables- Values and formulas in to call- Formatting work sheet- Creating charts.

UNIT –VI

MS PowerPoint – Introduction- Creating presentations – Formatting background – Adding sounds – Slide show- Slide sorter – Setting animations – Slide Transition – Setting intervals.

References

1.      Computer Today , M.C Grawhills – International edition.

2.      Mastering Word 2000- Ron Mansfield and J.W.Oslen

3.      Excel 2000- Geneworkpf.

4.      Microsoft Office 2000 Gici Counter Unnette Marquise.

BTS PROGRAMME

CORE – 17 – TOURISM ENVIRONMENT AND ECOLOGY

Objectives

1.          To understand the relationship between tourism and ecology.

2.          To enable the students to understand the need of sustainable tourism development.

UNIT – I

          Ecological :- Meaning and definition – ecology and relevance for the tourism sector, tourism and environment linkage

UNIT – II

         Ecological dimension of tourism activities :- carrying capacity – pollution – geography – biosphere – human activities – Misbalances.

UNIT – III

          Environmental dimensions of tourism activities:- Cultural – social economic – costs and benefits – anthropological aspects.

UNIT – IV

          Environment Management :-  Impact assessment – Activities and controls , management of natural resources- land use environment issues and corporate environmental management – corporate strategy and the environment.

UNIT – V

         Role of agencies for environmental protection:- UN initiatives – national committee on tourism and ecology – other agencies.

References

1.              Butler R.W – Tourism Environment and Sustainable Development

2.              Castillon D.A.1992, Conservation of Natural Resources.

3.              Corporate environment Management :- Richard Welford.

BTS PROGRAMME

CORE – 18 – TOURISM MARKETING

UNIT – I

      Tourism Marketing  - concept - characteristics – philosophies of marketing management – customer relationship management.

UNIT – II

       Marketing research – need – process of  marketing research.

UNIT – III

       Market segmentation – types of market segmentation – market planning – objectives marketing mix – p’s of marketing (8)

UNIT – IV

        Product – concept – new product development – Product life cycle –  Product mix pricing – methods and strategies – Distribution strategies.

UNIT – V

        Promotion mix – Promotional budget – Promotional strategies- Marketing of Airline

(case study)

References

1.      Philip Kotler – Marketing management

2.      R.K. Malhothra – Tourism marketing

3.      Jha S.M - Tourism marketing

BTS PROGRAMME

CORE – 19 - HUMAN RESOURCE MANAGEMENT

Objectives

1.      To learn various managerial skills necessary for the success of tourism industry.

2.      To learn the students about the procedures and practices applied for the manpower                                     

       training and placement

UNIT – I

        Human resource management: - Scope – functions and objectives – personnel management and HRM evolution HRM –requirement of HRM in tourism.

UNIT – II

        Human resource planning :-  meaning and definition – information of HRP – process of HRP – requisites for successful HRP – barriers to HRP – job analysis – job design.

UNIT – III

        Recruitment :- Recruitment process – selection – selection process – methods of selection – induction – placement.

UNIT – IV

        Training and Development :-  Nature and importance of training and development – HRD in tourism – techniques of training.

UNIT – V

        Performance Appraisal :- appraisal process – job evaluation - job evaluation process – compensation influencing factors – components of remuneration .

UNIT – VI

        Absenteeism and Labour turn over – labour welfare – wage and salary Administration.

References

1.              K.Aswathappa – Human Resources and Personnel management – text and cases

2.              Rakesh . K. Chopra – Management of Human Resources - text and cases

3.              Human Resources Management – C.B. Gupta

4.              Human Resources Development – Dr. P. C. Tripathi.

BTS  PROGRAMME

CORE - 20 - PROGRAMMING IN VISUAL BASIC AND COMPUTERIZED ACCOUNTING

UNIT –I

     Introduction to Visual Basic – Staring – Opening – a new project -  Closing a project – Saving a project – integrated Development Environment – Drawings controls on the form – Adding more controls to the tool box – menu bar – Toolbox.

UNIT – II

     Selecting and using controls – Labels – Textbox – Command button – Option button – Check box – Frame – List box – Combo box -  Image  - List box – Line – Data control – OLE - Shape – Grid – Formatting controls – Deleting controls – Changing properties of controls.

 UNIT – III

      Variables and Decision constructs – Data types – Declaration of variables – Arithmetic operators used in VB – Arrays – Types of arrays – Decision constructs – Procedures – Sub procedure , Function procedure, Property procedure – Declaring String – Converting Strings.

UNIT – IV

     Computerized accounting System – Fundamentals of accounting , Features of an accounting package – Implementing – Computerized accounting system -  Normal ledger or general ledger – sales ledger or account payable – stock control or inventory control system – example accounting software – Tally.

References

1.  Programming in Microsoft Visual Basic 6.0 – technology Group International Ltd.

2.  Tally 8

BTS  PROGRAMME

CORE COURSE -21 PRINCIPLES OF INTERNATIONAL BUSINESS FOR TOURISM

Unit1     :

Meaning and definition of foreign exchange- Balance of Trade and Balance of   Payment – India’s Balance of Payments Problems  .

          Unit 2    :

          The rate of exchange determination of rate of exchange – Purchasing Power Parity Theory

Unit3     :

Exchange Control – Multiple Exchange Rates – Fix ed – Flexible and Floating.

Unit 4:

Fluctuations  in Rate of  Exchange – Causes  - Exchange control – Objectives –  Methods –  Important provisions of FEMA

Unit 5       :       

 Globalization of markets – production – Investment and Technology – Export – Import        Procedures

Unit 6    :           International Financial Institutions – IMF – Special Drawing Rights – IBRD – ADB - IDA

                 Reference:

        International Business

-                P.Subba Rao

       International Business

-                Prof. J.V. Prabhakara Rao

B.T.S  PROGRAMME

CORE - 22 – WEB DESIGNING AND ONLINE BUSINESS FOR TOURISM

UNIT-1

MS Windows 2000- Introduction to windows –Start menu –Folder-Documents- Desktop-Toolbar.

UNIT –II

Internet- History- Basic requirements-Hardware-Software-Web browser- Internet explorer,

Netscape Navigator- Feature-Email, Out look Express, www.

UNIT –III

Computer Networks-Introduction, Uses-Types of network- Network Topologies- FTP- Transmission Media – Magnetic media, Twisted pair media, Base band and Broad band, Fibre optic Cable.

UNIT –IV

 Introduction to HTML – HTML Tags- Forms- Frames-Tables –List-Links-Displaying images-

Web page designing.

UNIT –V

Project – On-line Reservation.

REFERENCES

1.        Windows 2000 Complete BPB Publication.

2.        Mastering Internet, BPB- Cady Glee Harrah.

3.        The Internet Complete reference – C.O.Borne.

4.        HTML Black Book,IDG Books- Steven Holzner.

5.        Internet with Webpage/ website Bible, IDG Books- Underdahl,Bran

6.        Computer Networks- Andrew.S.Tanenbaum, PHI.

BTS PROGRAMME

CORE.- 23-  HISTORICAL BACKGROUND OF THE TOURIST CENTERS IN

SOUTH  INDIA

Module-1

A.)  What is Culture?- Indian Culture- antiquity- diversity.

B.)   Geographical features of South India- music art- dance- Architectural styles.

C.)   Temples of  South India –Major architectural styles- Dravidian temples-features- Socio- political and economic significance of South Indian Temples during medieval  period- Life around temples.

Module -2

A.)  Andhra Pradesh – Brief political history.

B.)   Historical background and significance of tourist centres-Hyderabad- Lepakshy- Thirupathi- Amaravathi – Golkonda- Rajamundri – Udayagiri –Simhachalam- Salarjung Museum- Charminar-Warrangal-Masulipatam- Raichur – Bijapur – Wild life Sanctuaries of  A.P.

Module- 3

A.)  Karnataka- Brief political History- Gangas- Mysore history – Kadambas- Chalukyas – Hoysalas- Vijayanagara Empire-Wodeyars-Hyder, Tipu.

B.)   Significance and Historical background of significant places- Hampi- Bidar-Bijapur- Gulberga- Aihole –Pattadakkal Dharmastala-Kollur-Belur-Halebid –Shravana Belagola –

Mysore- Sringari- Jogfalls- Bangalore.

Module-4

A.)     Tamil Nadu – Historical Continuity – Society and Culture in Tinai Songs- Murendars- Chola – Chera- Pandya – Antiquity and richness of Tamil.

B.)      Tamil Nadu Temple architecture- Features Life and culture around temple.

C.)     Historical background of important centres- Mahabalipuram- Chennai- Kanchipuram- St.Thomas Mount- Chidambaram –Pondy Aurovilla Thanjavoor-Thiruvaiyara- Madurai-

Palani-Rameswaram-Dhanushkodi- Arikamedu-kanyakumari- Poompuhar-Velankanni-Ooty-Kodai-Yercaud.

Module-5

A.)        Kerala – Historical Outline- References in Tinai songs- Early contacts with rest of the world- cradle of world religions.

B.)         Padmanabhapuram Palace – Mattancherry Palace- Kalady- Monayoor- Jewish   Synagogue-

Bakkel-Thankaseery- Munnar-Thekkady-Guruvayoor-Thrikkakara-Aranmala- Edakkal- Kodungallur- Thrissur.                        

Reference 

1.)               The Splendor that was India – K.T.Shah

2.)               Architectural splendor of  Bijapins – Fergnson.J

3.)               The Art of India – Stella Kramrich

4.)               The Land and People of India – H.G.Rawlinson

5.)               Kanchipuram in Early South Indian History – T.V.Mahalinyam

6.)               History of the Pallavas of Kanchi -Gopalan.R.

7.)               A History of the Early Dynasties of Andra Pradesh –Krishna Rao.B.V.

8.)               This  Beautiful India – Karnataka  - by Sukhdev Singh Chib.

9.)               This  Beautiful India – Kerala - by Sukhdev Singh Chib

10.)           . This  Beautiful India – Tamilnadu   - by Sukhdev Singh Chib

11.)           This  Beautiful India – Andra Pradesh  - by Sukhdev Singh Chib

12.)           Middle Chola Temples – S.R.Balasubhrahmaniyam

13.)           A Profile of  Indian Culture – Krishna Chaithanya

14.)           Traditions  of Indian Classical Dance – Mohan Kholker

15.)           Temple of Tamilnadu – K.K.Das.

16.)           Kerala Charithram – Raghava Varrier, Rajan Gurukkal.

17.)           Kerala Through Age – Dept of Public Relations.

18.)           The Cultural History of Kerala – A.Sreedhara Menon.

BTS PROGRAMME

OPEN COURSE – 1 – ADVANCED ACCOUNTING

Unit – I   - Accounts of Non-profit Organization – Preparation of Income & Expenditure – Receipt and Payment accounts.

Unit – 2  -  Sectional and Self-Balancing Ledgers,  Sectional Balancing System, Self-balancing system, Difference between Sectional and Self-balancing systems – problems and solutions.

Unit – 3 – Accounts from incomplete records – Pure single entry system, Simple Single entry System, Quasi Single Entry System, Ascertainment of Profit or Loss, Statement of affairs method, Final accounts methods, Problems & Solutions.

Unit – 4 – Royalty Accounts:   Meaning, Minimum rent, Short Working, Recouping of Short workings, Accounting procedure under minimum rent a/c only.

Unit – 5 – Hire - purchase and Installment systems. - Meaning, Difference between Hire purchase System and Installment system, Accounting procedure (Credit purchase method only) in purchaser’s books and vendor’s books. Calculation of Interests (Accounting procedure under Installment System excluded)

Reference:

R. L. Gupta – Principles of Accounting

Shukla M.C. and Grewal T.S. : Advanced Accounting

Chandra Prasanna: Financial Management

Jain & Narang: Accountancy

 BTS PROGRAMME

OPEN COURSE – 2 – PUBLIC RELATIONS AND TOURISM  JOURNALISM

Unit - I – Principles of  PR – PR Ethics – Mass Communication – Knowledge of Organisation – Communication skills- Image building – Goodwill, Feedback – Role of PR in Organisation.

Unit – II – Advertising Photographer & inhabitations – Conference – Conflict – PR in Tourism Industry.

Unit- III- Meaning and scope – Principles of Journalism-Editing- Tourism press in India – Print media –Radio & TV Media.

Unit – IV- Web Journalism – Suppliers of News – Editor- Languages and Styles – Theorem of Mass Communication.- News Agencies – Journalism as a Carrier and Profession.

Unit –V- Qualities required as a reporter- Mouse Journal – Design and Make-up- Picture Editing and Caption – Man Media policies- Media representation in tourism.

Reference:

1.      Public Relation by Jeth Waney

2.      Public Relation Hand Book.

BTS PROGRAMME

OPEN COURSE -3 – FRONT OFFICE MANAGEMENT

Unit – I – Introduction to Hotel Industry- Types of Hotels –Introduction to Front Office- Front office operations – Front office equipment – study of various system

 Unit –II – Revaluation – Registration – Technology – Method of Payment- Room Rates – Front Office Communication

Unit- III – Check Out and Settlement – Night audit – Telephone Operation

Unit –IV – Principle and Function of Catering Management – Tools of Management – The organization chart.

Unit –IV – General Manager –duties and Responsibilities – Guest satisfaction Index and Review ( Briefly) – Training  and development –Laws governing Ford service Establishment - - Employee facilities and Benefits

Reference:

1.                          Gray and Ligouri: Hotel and Management and Operations( Delhi;prentice all India)

2.                          Andrews : Hotel front office Training management (Bombay : Tata merraw  Hill)

3.                          Negi : Hotels for Tourism Development ( Delhi: Metropolitan  India)

4.                          Arthur & Gladwell : Hotel Assistant Manager( London Commica Barriel, Jenkins)

5.        Negi : Professional Hotel management ( Delhi : S. Chand)

BTS PROGRAMME

OPEN COURSE - 4 - TOURISM PLANINING AND DEVELOPMENT

Unit -1

Tourism Policy Formulation –National Action Plan – Tourism Policy of India – Role of International organization in Planning - Participation of public and private sector and Agencies in tourism Planning – tourism in state and its policies – a case study.

Unit –II

      Incentives  and subsidies  of state and Central Government Assistance to the promotion of Tourism projects - investment opportunities in Hotel and Tourism Project –Funding Agencies ( TFCI), TIIC etc, -Incentives and concessions for Tourism Project  - New Schemes such a Heritage Hotels, Special Tourism.

Unit III

Tourism Planning – Steps in Planning, Destination Planning – Destination Life cycle – Improper tourism Planning – socio Economics  Cultural and environmental impact

Unit –IV

Participation of Public Sector, Private Sector in Tourism Planning

Unit – V

Types of Planning- Local , Regional, National and Master plan

Reference:

1.      Milli and Morison , The Tourism system, an Inductory  Text ( 1972)

2.       Gunclare A, Tourism Planning (1994)

3.      Dept pf Tourism Gol, investment opportunities

MODEL QUESTION PAPER

COMMON CORE -1-ECONOMICS AND  BANKING FOR  TOURISM MANAGERS

Section A- Answer all questions

                       Bunch-1

1.   Who is the present governor of RBI?

2.   Which Bank introduced credit card for the first time in India

3.   What do you call the cost  incurred in past ?

4.    what is the full form of the word “CORE”, in CORE BANKING

                              Bunch-2

5.   What you call the cost incurred in producing can additional unit of output.

6.   MICR CHEQUES; what is the full form of ‘MICR’.

7.   Which is the biggest public sector Bank in India.

8.   Who is the person authorized for the inexpensive redressal  of grivenceses of customers against banks?

                              Bunch- 3

9.   What is the name of the bank account opened by non-resident Indians?

10.  Which Bank is called the Bank in India?

11.  Who is the system followed by RBI with regard to note Issue?

12.  Who is the leader of the last resort?

                                  Bunch -4

13.  What is the major source from which a bank devices a major portion of its funds?

14.  What you call the capacity of the banker to convert his assets into cash on demand?

15.  What is the most important principle to be observed in determining the lending policy?

16.  What is the first item appearing on the liability side of the balance sheet of commercial balance?

Section B- Answer any six questions

1.   What is price elasticity.

2.   What is income Elasticity.

3.    What is Debit Card?

4.    What is Decision making?

5.    Define demand ?

6.    Define Historical Cost?

7.    What is Break-even point?

8.    Define Cost?

9.    Define Management Economics?

Section C-  Any  three questions

1.      Discuss the scope of managerial Economics

2.   Discuss the various degrees of price elasticity

3.   Briefly explain the functions of Commercial Banks

4.   Explain any Five Cost Concepts

5.   Explain Cost Control and Cost Reduction and distinguish between the two

6.   Explain the problems associated with capital budgeting.

Section D –Any two questions

1.   What is Law of Demand? What are the reasons behind law of Demand.

2.   Examine pay Back period method . what are its advantages and disadvantages.

3.   Examine the various degrees of price Elasticity with the help of suitable diagrams.

Model question Paper

Common Course -2- Managerial Information System

Section A Answer  all Questions

Bunch -1

1.  Which subsystem of MIS support decision – making process?

2.  Which report is used for presenting exceptional matters to the managers?

3.  In which data entry process is used for recording transactions on the basis of documents?

4.  What is the abbreviation of DBMS?

Bunch -2

5. What is the abbreviation of SQL?

6.  Who is supervises the database administration function?

7.  Which subsystem of MIS provides information to the top level executives for taking        decisions?

 8.  Identify the process of dividing super system into lower level subsystem?

Bunch -3

9.  What is the other name of processed data?

10.  What is the set of interrelated components?

11.  Which term is used to describe the uncertainty level of information?

12.  What are  the  raw materials used for generation information?

Bunch -4

13.  Which language is used for data processing and updating?

14.  Which information is related to functions or divisions or small areas of responsibility?

15.  Which is the third layer in the structure of MIS?

16.  What is the equation used for calculating interface?

Section  B answer any six Questions

1.  Define MIS?

2.  What do you mean by DSS?

3.  Explain the pyramid structure of MIS?

4.  Define EDP?

5.  What are the various steps involved in transaction processing?

6.  Explain the characteristics of systems?

7.  What is entropy?

8.  Difference between open system and closed system?

9.  Difference between data and information?

Section C – Answer any four questions

1.  Explain the characteristics of MIS?

2.  Explain the dimensions of information?

3.  Explain the terms

     1) LAN

     2) WAN

     3) MAN

4.  Explain the advantages of database?

5.  Explain   i) Interface  ii)  Black box  iii) Boundary

6.  What are the various tools used in OAS?

Section D Answer any two questions

1.  Define MIS and explain the characteristics of MIS?

2.  What do you mean by information? Explain various types of information?

3.  Define system and explain various types of system?

MODELQUESTION PAPER

COMMON CORE - 3 - INDIAN CONSTITUTION AND CIVIC CONSIOUSNESS.

Part A – Answer all questions

Bunch –I

1.      In which year did constitution come to being?

2.      Who was the chairman of the drafting committee of the constitution?

3.      Which article in constitution is known as mini constitution?

4.      Who was the architect of the preamble of the constitution?

Bunch –II

1.      Which Right was omitted from the constitution by 44^th Amendment?

2.      By which amendment fundamental duties are added to the constitution?

3.      In which  year right to Information act was Introduced.

4.      What is the name given to the Lower house of the parliament

Bunch – III

1.      How many articles did the Indian constitution consist originally.

2.      Who convene the joint meeting of the parliament.

3.      Who is the chairman of Rajya Sabha.

4.      Term of a Rajya Sabha Member .

Bunch – IV

1.      Single citizenship is taken from the constitution of which country.

2.      From which constitution the idea of preamble is borrowed.

3.      Fundamental Right is borrowed from which constitution.

4.      Which is the apex court in India.

PART B -Short Answer-  Answer any  6 questions.

1.      Explain Right to constitutional remedies.

2.      What are the sources of Indian constitution?.

3.      Explain Independent Judiciary.

4.      Explain 42^nd Amendment of the constitution.

5.      Explain 73^rd and 74^th Amendment.

6.      Explain legislature, executives and Judiciary.

7.      Loss of citizenship.

8.      Explain six Freedoms

9.      What are writs.

Part C -Short Essay – Any  4 questions.

1.      Explain procedure for presidential election.

2.      Write short essay on citizenship.

3.      What is Right to information.

4.      Explain preamble of the constitution.

5.      Explain functions of parliament.

6.      Short essay on secularism.

Part D- Essay -   Answer any two questions

1.      Fundamental Rights and Duties.

2.      Explain out standing features of the constitution.

3.      What is the  procedure for constitutional Amendment.

MODEL QUESTION PAPER

COMMON CORE -4 -PRINCIPLES OF MANAGEMENT

      Section A – Answer all questions

                                   Bunch - 1

1.      Who is the father of scientific managemen?

2.      Expand MBO

3.      What constitute top management?

4.      Who proposes the hierarchical need theory of motivation?

                                   Bunch - 2

5.      What is the basis of control ?

6.      In which level policy decisions are taken?

7.      What is unity of command?.

8.      Which principle stressing tern work and unity among personnel?

                                     Bunch - 3

9.      Who proposes hygiene motivation theory?

10.  Who introduce the concept of MBO?.

11.  Which is the process of placing a concluded at the right place?

12.  What are  the two sources of recruitment ?

                                        Bunch - 4

13.  Which is the simplest and oldest form of organization

14.  Who proposes the principles of management

15.  Which in the process of stimulating candidate to apply for a particular job?

16.  State any off the job method

            Section B - Answer any 6 questions

1.      Define motivation

2.      Define scientific management

3.      What is management.

4.      Define policies

5.      Define mission

6.      What is unity of direction

7.      What is planning premises.

8.      What is authority

9.      What is training

Section C -Answer any 4 questions

1.      Explain the levels of management

2.      Explain the source of recruitment.

3.      Explain Maslaw’s need hierarchy theory of motivation.

4.      Explain planning process 

5.      Management is both art and science.  comment

6.      Explain line and staff organization

Section D - Answer any 2 questions

1.      Explain the learning methods.

2.      Explain the selection process.

3.      Explain Fayol’s principles of management.

MODEL QUESTION PAPER

COMMON COURSE -5- AIR FARES AND TICKETING

Section A – answer all questions

Bunch -1

1.   Decode BSP

2.  Which currency is used in Paris?

3.  What is the three letter code for Port of Spain?

4.  The Coral Sea is associated with which continent?

Bunch -2

5.  Where is IATA headquarters situated?

6.  When World Trade Organization came into existence?

7.  What is the three letter code of the airport of Ministri Pistarini in Buenos Aires?

8.  Which country’s currency code is MAD?

Bunch -3

9.  Decode BAG

10.  The Coral Sea is associated with which continent?

11.  In which country the city Paramaribo is situated?

12.  Which documents are checked at the boundary gut?

Bunch -4

13.  What is the three letter code for New York?

14. Mention any two computer reservation systems?

15.  What is the Airline Code of British Airways?

16.  How much weight system is allows for First Class passengers?

Section B Answer  any  six Questions

1.  What is Add-On?

2.  Define Itinerary?

3.  Difference between Adult and Child?

4.  Define Baggage?

5.  What is PSF?  Who charges the PSF?

6.  What is Return trip?

7.  What are the excess baggage rules for domestic flights?

8.  What is GSA?

9.  What is overbooking?

Section C Answer  any  four Questions

1.   What are the excess baggage rules for domestic flights?

2.  What are classes of travel in international flights? Explain each class briefly.

3.  What is the significance of the PNR in a CRS? What type of data can be seen /viewed on the screen of the computer using the PNR?

4.  The local time in Tokyo (TYO), Japan is 18:30 hours on the first of March. What is the local time and date in Sydney (SYD), Ns Austria?  

TYO         GMT + 9

SYD         GMT + 11

5.  The Local time in Madrid (MDD), Spain is 05.00 hours on 30^th October. What is the local time and date in Vancouver (YVR).  BC. Canada?

MAD         GMT + 1

YVR         GMT – 7

6.  Define a passport and its various types passport.

  Section D Answer  any Two Questions

1.  Calculate this fare for the following …?

 YMQ – NYC – LON – BRU          Fow    MPM = 4142

 YMG – LON – 2583.81                        TPM :    YMQ – NYC 338

            YMQ – BRU – 2224.61                      NYC – LON 3458

             NYC – LON – 3301                         Lon – BRU 206

  NYC – BRU – 2506

2.  Calculate this fare for the following ..?

     AKL – SYD – TYO – NOU – AKL

     AKL – SYD ½ RT 710.98

     AKL – TYO ½ RT 2564.26

     AKL – NOU ½ RT 735.57

     SYD – TYO ½ RT 2628.48

     NOU – ½ RT 2406.50

TPM

    AKL – SYD  1343

   SYD – TYO  4863

   TYO – NOU 4348

   NOU – AKL 1145

3.  Calculate this fare for the following …?

 Curaco – KL – Amsterdam – KL – Barcelonia – IB – Hamberg – LII – Zurich – SR – Amsterdam – KL – Curaco

                                     MPM

CUR – AMS  FRT  NOU   4441.34    5482         

CUR – BCN  FRT  NOU    4214.52     5792

CUR – HAM FRT NOU    4544.12    6162

CUR – ZRH  FRT  NOU    4405.58     6216

TPM

CUR – AMS  -  4869

AMS – BCN  -   771

BCN – HAM  - 928

ZRH – AMS  - 375

AMS – CUR – 4869

MODEL QUESTION PAPER

COMMON CORE -6-  STRATEGIC MANAGEMENT AND ENTREPRENEURIAL DEVELOPMENT

      Section A- Answer all questions

                                            Bunch -1

1.      What is the first step in strategic management process .

2.      Expand SIDO

3.      Expand SWOT

4.      Write any macro – environmental variable.

                                       Bunch - 2

5.      In BCG matrix cash cow indicate which position ?

6.      Which diversification strategy indicate growth related to industry?

7.      Define entrepreneur

8.      Define competence

                                      Bunch -3

9.      Expand NABARD

10.  Expand EDI

11.  Write any one growth strategy

12.  What is a strategy.

                                      Bunch-4

13.  What is strategic planning.?

14.  Write any stabilization strategy

15.  Which is banker bank?

16.  Expand BCG model

Section B -Answer any 6 questions

1.      What is body of knowledge.?

2.      What is a skill?.

3.      What is entrepreneurship?.

4.      What is strategic management?

5.      What is family business?

6.      Explain conglomerate diversification strategy

7.      Explain merger

8.      Write any four entrepreneurial competence

9.      What are the levels strategies?

Section C -Answer any 4 questions

1.      Explain the characteristic of small scale entrepreneur

2.      Explain SWOT model.

3.      Explain retrenchment strategy

4.      Explain vertical integration and Horizontal integration strategy

5.      Explain the issue in family entrepreneur

6.      Explain BCG model

Section D - Answer any 2 questions

1.      Explain the management process.

2.      Explain different Growth strategies

3.      Explain the Role of entrepreneurship in SSE and economic development.

MODEL QUESTION PAPER

Core – 1 -Fundamentals of Tourism

  Section A -  Answer all questions

                   Bunch-1

1.      When was IATA formed?

2.      Who is the  father of the travel agency?

3.      Write any two elements of tourism?

4.      Who is known as the father of tourism?

       Bunch-2

5.      Name any two tourist trains of India?

6.      What is a GIT?

7.      Which is the first eco-tourism centre in Kerala?

8.      Who is the tourism minister of Kerala?

                Bunch-3

9.      Which day is celebrated as tourism day?

10.  Name the largest Island in the world?

11.  What are different components of tourism?

12.  What do you  understand by the term ‘destination’?

                 Bunch-4

13.  What is the abbreviation of WTO in tourism?

14.  When did  the  tourist traffic  branch set  up?

15.  Which was the summer capital of the  British?

16.  In which place the first world tourism conference was held?

Section B-Answer any six questions

1.      What do you understand by International tourism?

2.      What is the meaning of sports tourism?

3.      Define religious tourism? And what is the impact of religious places on its vicinity?

4.      What are the various geographical components of tourism?

5.      What is the difference between a  tourist and a visitor?

6.      What is  packaged tour?

7.      What is a concept of paid holidays?

8.      Briefly explain various impacts of tourism?

9.      Show the relevance of railway network in tourism Industry?

Section C –Answer any four questions

2.      How was the tourism industry developed during the period of industrial revolution?

3.      Write a short note on the different forms of tourism found in India?

4.      What are the growth factors in the evolution of tourism ? explain?

5.      Explain the relevance of peter’s inventory in identifying tourism resources?

6.      Describe the  history tourism development in the world?

7.      What are the basic travel motivators? Explain?

Section D Answer any two questions.

1.      What are the various elements that affect tourism growth and development?

2.      What are major government controls on tourism in India ?

3.      State the role of inland waterways and backwaters in the promotion of Kerala?

MODEL QUESTION PAPER

CORE -2 – TOURISM PRINCIPLES AND PRACTICES

SECTION – A  - Answer all Questions

Bunch -1

1.        Who invented money?

2.        Who was the first Chinese Buddhist pilgrim to India?

3.        Expand PATA.

4.        Name the apex hospitality trade Association in India.

Bunch-2

5.        When was ITDC formed?

6.        Who were the first pleasure travelers?

7.        When was Sargent committee appointed?

8.        Where is the Head Quarters of International Congress and Convention Association (ICCA) Situated?

Bunch -3

9.         Give any one advantage of holding International and National conferences.

10.  Name any two lifecycle factors.

11.  Give an example of push factor.

12.  Give the full form of UFTAA.

Bunch -4

13.  When Vasco – Da- Gama did reached India?

14.   Who established first rail service in India and when?

15.   Which century is considered as the golden age for grand tour?

16.   Which international convention states the liability of airlines in case of death or injury to a passenger?

Section –B Answer any six questions

17. What are the barriers of travel?

18. What do you mean by lifestyle and lifecycle factors?

19.  What is Chicago Convention?

 20. What are the main functions of Department of tourism?

 21. Define push and pull factors. Give example for each.

 22. Expand and define IATA.

 23. What is Grand Tour?                                                                              

Section  -C – Answer any Four Questions

    24. What is Manila Declaration? Explain.

    25. Briefly explain travel in Industrial Age.

    26. What are Travel Motivators? What are the different types of Travel Motivators?

    27. What are the various determinants of Tourism?

    28. Briefly explain the development of Tourism in Independent India.

    29. What is TAAI? Mention the aims and objectives of TAAI.

  Section – D – Answer any Two Questions

  30. Explain the travel and travelers in Ancient India.

   31. What is meant by International organizations? Which are the various International

          Organizations?

   32. What do you mean by ICPB? Explain.

MODEL QUESTION PAPER

Core – 3 - STATISTICS  FOR  TOURISM  BUSINESS

                                         Section A.  Answer all  questions

                                                           Bunch-1

1.      What is  the  meaning  of  Latin  Word “  Statistics’?

2.      What  do  you  mean  by Statistics  in Plural  sense?

3.      What  we  call  in  Statistics  when  using  incomplete  and incorrect information

4.      What  we  mean  lack  of  confidence  in  statistical  Statements  and  Statistical   methods

                                                         Bunch-2

5.      What is  printed  list  of question to be  filled  by the  informants

6.      What kind of data are  usually  n the  shape  of  finished  products.

7.      What is  meant  by the process  of  arranging  data  in groups  or class  according to      resemblance?

8.      What  is  called difference  between lower  and upper class boundaries

                                                    Bunch- 3

9.      What is  the another  name of class  mark?

10.  What  we  call  the  orderly  arrangement  of  data  in  raws  and columns

11.  Give  one  example  of mathematical  average.

12.  Write  down  the  formula  for  findings  median in continuous series.

                                                       Bunch-4

13.  Name  one  of the  components  of  Time  Series

14.  What  we get  when  the standard  deviation  is expressed  as  percentage  ratio to the    mean.

15.  What is  the  visual  aid  to show the presence  or  absence of  co-relation between  two  variables.

16.  Ascertain  the  value  of  median  when the  value  of  mean is 40  and  mode  is 50.

   Section B     Answer  any  six questionWhat is  primary  data?

17.  Bring out  the  importance  of statistics  in business  and  tourism?

18.  What is meant by  statistical  units?

19.  What  is  meant  by  correlation?

20.  write  a  note  on  ogive?

21.  What is  an  Index Numbers?

22.  What is  time  Series?

23.  Find the  range  and  co-efficient  of range  in the  following values. 

25  32      85      32      42      1        20      18      28     

24.  Find  median  from the following:-

Section C - Answer any four questions.

25.  What is a questionnaire ? What are the precautions to be observed in drafting a questionnaire?

26.  What are the essential qualities of a good sample?

27.  What are the  limitations of statelier? 

28.  Draw a less than ogive of the following  data? 

Class           0-10          10-20 20-30  30-40  40-50  50-60.

 Frequency    20              30      40      50         36      24

29.  Calculate standard deviation co- efficient of variation

Values: 10          12      80      70      60      100     04

Section D - Answer any two questions.

30.  Find the rank correlation coefficient between poverty and over crowding from the table below:-

Town:-              A       B        C        D        E        F        G        H     I      J

Poverty:-           17      13      15      16      6        11      14      9        7     12

Over crowding:-  36       46      35      24      12      18      27      22       2      8

31.  Fit a straight line trend to the following series by the  method of least squares.

Year:-               2002   2003   2004   2005   2006   2007   2008

Production:-       10      13      12      14      12      16      14

Of steel (000’tonner)

Estimate the most likely production for the year 2010

32.  Explain the steps  involved in the construction of Index Numbers.

MODEL QUESTION PAPER

CORE – 4 - FINANCIAL ACCOUNTING

Section – A – Answer all question

                                           Bunch -1

1.      Who is known as father of double entry system?

2.      Who is a debtor?

3.      What  is the rule of real account?

4.      Which book is used to record business transactions?

                                            Bunch -2

5.      Which concept of accounting is deals with separate legal existing?

6.      What is the journal entry of withdrawing  goods for personal use?

7.      What is ploughing back of profits?

8.      Which statement is prepared to show financial position of a trading concern?

                                               Bunch -3

9.      Give an example for fictitious asset ?

10.  Which book is used to recording all cash transitions?

11.  Give the name of the statement which balance the debit and credit?

12.  What is called the amount withdrawn by the proprietor for his personal use.

                                               Bunch -4

13.  Which transaction is known as exchange of goods for other goods?

14.  What is the original form of accounting?

15.  What is the basic principle of accounting

16.  In which accounting standard (AS) deals with depreciation accounting?

Section B –Answer any six questions

1.      Distinguish between capital and revenue expenditure?

2.      What is meant by permanent working capital?

3.      Cash book is both a journal and a legendary Why?

4.      What are double entry principles of accounting ?

5.      Explain the meaning of money measurement concept?

6.      The profit of a concern is Rs 47000. The manager is eligible for a commission of 5% on profit after charging his commission. Calculate the amount of commission?

7.      On 20^th Dec 2004 goods costing Rs 7000 was lost by fire and the insurance company admitted the claim in full. Show how will you show these in the books which is closed on 31^st December closed on 31^st Dec.

8.      Show the accounting equation on the basis of the following transaction?

a.      Mohan started business with cash 30000

b.      Purchased goods on credit form Ram 9000

c.      Sold goods for cash 5000

d.      Paid salary 3000

9.      Categories the following items into appropriate accounts?

a.      Drawings

b.      Capital

c.      discount paid

d.       interest received

e.      Machinery

Section C - Answer any four questions

1.      Explain the goals of financial management?

2.      What are final accounts.? Why are those prepared?

3.      Journalise the following transactions in the books of    Sam

January

1.      Sam commenced business with cash 15000

3         paid in to Bank Rs5000

4        purchased goods form Krishna Rs.15000

5        returned goods to Krishna 350

7        repairing charge paid Rs75

10    withdraw cash for personal use 3000

15    paid cash to Krishna 1000

25    paid rent Rs500

31    received commission Rs,250

4.      The following are the extracts from the trial balance of a form the Trial Balance of a form

Trial balance as on 31 .12 .2004

Sundry debtors -50000

Bad debts -3000

Discount -2000

Additional information

a.      Create a provision for doubtful debts at 10% on debtors

b.      Create a provision for discount on debtors at 5% on debtors

c.      Additional discount given to debtors Rs.1000

Pass necessary journal entries and show these will appear in  financial accounts?

5.            From the following particulars ascertain the balance by mean of a statement that would appear is the pass book of Mr. Ramachandran as at 31^st December 2009

1 . overdraft as per cash book    -7100

2.      Interest on overdraft for 6 months-160

3.      Bank charges for the above period-   70

6.      From the following balance preparing trading account?

Opening stock -9200

Purchase – 23700

Sales 24200

Returns inwards -1750

Returns outwards -350

Carriages -2600

Direct wages -2600

Closing stock-7100

Section D – Answer any two questions

1.      What is a trial balance ? how does it differ from A Balance sheet?

2.      Briefly explain the sub division of journal and state the purpose of each?

3.      Prepare trading and profit and loss a/c and balance sheet from the following trial balance of Mr.R.Vijayan as on 31.12.2007

Capital                                            15000

Drawings                      2000

Purchases                    20800          

Stock 1^st jan 2007                   6900  

Sales                                              27500

Creditors                               8100

Rent                                     1000

Discount                                270

Furniture                      900

Machinery                    10000

Travelling Expenses                 650

Bad Debts                    620

Debtors                       7500

Return Inwards              300

Return Outwards                     580

Carriage Inwards           400

Wages                                  325

Salaries                       1900

Interest                                 480

Carriage outwards                   700

Insurance                    900

Bank Loan                              4500

Cash in hand                          575

     TOTAL                    55950 55950

Adjustments

1.      Closing stock 9500

2.      Insurance Prepaid 300

3.      Out standing expenses;

salaries 100

Rent 300

Interest on bank 15

4.      Depreciate machinery and  furniture by 10%   

MODEL QUESTION PAPER

CORE-5- CULTURAL HISTORY AND TOURISM RESOURCES OF KERALA

Section A   - Answer all questions

Bunch 1

A)  Author of    Tahful Muhabuddin

B)      Most important work on marumakkattayam.

C)           Who popularized advaitha movement.

D)      In which year land reform act passed?

Bunch 2

A)    Name the land under the ruilng class

B)           In which year Kerala temple entry proclamation passed?

C)           Name prehistoric remains in Kerala.

D)           Name any two archeological sources of Kerala history.

Bunch 3

       Mention the Year

A)           Formation of Kerala state.

B)           Dutch palace built by Portughese

C)           Punnapara – Vayalar struggle

D)           Kundara Proclamation

Bunch 4

A)    Name the first drive in beach in Kerala

B)           Which are the famous echo – tourism destinations in Kerla

C)           Give names of two classical dances of Kerala.

D)           First president of Travancore state

Answer any six questions

A)           What is megalith?

B)           Sangam age

C)           Malabar Manual

D)           Horthus Malabaricus.

E)           Marumakkathayam

F)           Bellads of Kerala

G)           Panchakarma

H)           Kalari

I)             Temple arts

Answer any four Questions

A)           Historic remains in Kerala

B)            Impact of Europens on Kerla culture and education

C)           Freedom movement in Kerala

D)           Caste Hierarchy in Kerala during 16^th and 17^th  century

E)           Literary contribution of Ancient Kerala.

Answer any Two Questions

A)           Rise of Perumals of Kerala

B)           Emergence of responsible government in Kochi and Travancore .

C)           Explain the anti Colonial movement in Kerala.

MODEL QUESTION PAPER

CORE – 6 - GEOGRAPHY FOR TOURISM

Section – A – Answer  all questions

                                       Bunch - 1

1.      Which branch of Science deals with study of earth and its features?

2.                Which division of geography examines natural environment?

3.      Name any one boundaries of India?

4.      Which is the biggest river in India?

                                       Bunch - 2

5.       Name any two tributaries of India?

6.      Which is the another name of Ganga?

7.      Which city is situated in the bank of river Hoogly?

8.      Which  river is flows towards East ?

                                      Bunch - 3

9.       Write any  3 facters that control climate?

10.    Mention any Island of Lakshadeep ?

11.   Write any two  beaches in Goa?

12.  Which is known as Vally of God?

                                    Bunch - 4

13.   Which is the prominent peaks of India?

14.  Where is the Eravikulam National Park is situated?

15.  Which is the natural home of plant and animals?

16.  Mention any two festivals celebrated on the basis of seasons in India?

Section – B –Answer any six questions

1.      Define Geography?

2.      What do you mean by the term latitude?

3.      What is Map scale?

4.      Difference between weather and climate?

5.      What are the geographical factors of Tourism?

6.      Define the term eco –tourism?

7.      What is Green house effect?

8.      What do you mean by pollution?

9.      What are the species of various types of fauna in India? How many of these are endanger?

      Section – C- Answer any four questions

1.      Difference between Eastern Ghats and Western Ghats?

2.      What is a biosphere reserve? Which one of these has been recognized by the UNESCO?

3.      What is a mangrove? Why is it use? Give the names of any five mangroves of India?

4.      Briefly explain the various classifications of forests?

5.      Write a short note on human activities that affect geography?

6.       What is a product in the context of Tourism industry? What is the feature of a tourism product?

Section- D –Answer any two questions

1.            What are the major religious festivals of the Hindus? What are the months and   time periods of their celebration?

2.      How seasonality helps in Tourism promotions?

3.      Briefly explain the Himalayan Tourism?

MODEL QUESTION PAPER

CORE – 7 -TOURISM PRODUCTS

                                 Section  -A –Answer all questions

   Bunch - 1

1.      Where is the dilwara Jain Temple Located?

2.      The  Konark Temple in Orissa is dedicated to?

3.      What is meant by Bay Island?

4.       Kuchipudi dance originated from

 Bunch - 2

5.      Which state has two Capitals?

6.      The famous Kanha Wild life sanctuary is Located?

7.      Which year the Nagorhole National Park established?

8.      Where is the Napier Museum is Located?

 Bunch -3

9.      Write any one Museums in  India

10.   Name two Buddhist centers in India?

11.   When was project tiger launched in India?

12.  Which one of the following biosphere reserves has not been recognized on the world Network of Biosphere reserves by the UNCESCO?

 Bunch -4

13.   What is the unique feature of a tourism product?

14.  Name any two places of North India?

15.  Write any two sects of Buddhism?

16.  Which is the first recognized tourist spot in Kerala?

Section –B –Answer any six questions

1.  What is sustainable tourism development?

2.  What do you understand by the term products?

3.  What is the difference between a National Park and a Sanctuary?

4.  What is pilgrimage?

5.  What is culture tourism?

6.  Distinguish between Fairs & Festivals?

7.  Write short notes on kite Festivals?

8.  List out any three churches of Goa?

9.  Write brief notes on waterfalls of India?

Section – C –Answer any four questions

1.  Write a note on Desert tourism of India?

2.  Give an account of different schools of Indian music and popular musical instruments?

 3. Write short notes on Snake Boat races in Kerala.

4.  Yoga is playing an important role in attracting foreigners to India. Comment on this statement?

5.  Discuss the issues and consideration in tourism product design and development?

6.  Describe the concept of characteristics of services?

Section – D –Answer any two questions

1.  Describe the cultural heritage of Handicraft and Festivals in Kerala.

2.  What is Adventure Tourism? What are the popular spots of Adventure tourism in India?

 3. Give an account of popular religious centers of India?

MODEL QUESTION PAPER

Core – 8 TOURISM PLANNING AND POLICY

Section A- Answer all questions

Bunch -1

 Mention the year

1)  The first tourism policy of India

2)  National action plan

3)  NCT

4)  First Kerala tourism policy

Bunch -2

Expand the following

5) ASI    

6)  NCT 

7)  NAP

8)  ITDC

Bunch -3

  9)   Who was the chairman of NCT

10)   The first five year plan started in which year?

11)    In which year tourism got the status of an Industry ?

12)    NAP is an outcome of which five year plan ?

Bunch -4      

 13)   Minister for tourism in Central ministry ?

 14)   First planning commission chairman ?

15)   The average duration of foreign tourist in Kerala ?

16)   Give the name of any tourist train in India.

Section B- answer any Six Questions

17) Define planning

18) Define policy

19) What are the objectives of first tourism policy ?

20) What are the basic stages in planning

21) What is meant by local planning

22) Give a note on infra structure development in tourism

23) What are “special tourism areas” ?In which 5 year plan it was introduced ?

24) What are the initiatives of Kerala tourism policy 1995 ?

25) What are the recommendations of NCT regarding hospitality Industry ?

Section C – Answer any four questions

26) Discuss the role of government in planning.

27) What  do you understand by national planning

28) What are the objectives of National action plan?

29) Give the reasons for the failure of first tourism policy

30) What type of socio cultural benefits can tourism bring ?

Section -D- Answer any Two Questions

31) What is meant by planning process? List the stages necessary for tourism planning of a country.

32) Write a blueprint on the 2002 policy objectives.

33) Expand in details about the NCT recommendations.

MODEL QUESTION PAPER

Core -9 -Tourism Law & Regulatory Framework

Section A - Answer all questions

Bunch -1

Mention the year

1)  Wild life protection Act

2)  Consumer protection Act

3)  Forest Act

4) Pollution Act

Bunch -2

Define the following

5) Consumer  

6) Complaint  

7) National park  

8). pollution

Bunch -3

 Give the days of the following

 9.  World consumer day  

10. World environment day
11. World heritage day

12. National tourism day

Bunch -4

Answer  the following

     13 Minister of environment and forest in central ministry

     14 How many national parks are there in Kerala

     15 What is heritage

     16 Define citizen

Section B – Answer any Six Questions

       17 What do you understand by physical protection?

       18 What are the different types of pollution? 

       19 What are the functions of central water laboratory?

       20 Mention two acts which are related to preservation of heritage.

21 What is forex?

22 Explain the registration of foreigners act?

23 Write briefly the regulation of holding foreign exchange

24 What are the ways and means of controlling pollution?

25 Write a note on water conservation act of 1974

Section –C Answer any Four Questions

26 The legal procedure for declaration of a wild life sanctuary?

27 Describe the importance of the ancient monument and Archaeological Sites and remains act in preservations of archaeological heritage?

28 What is a passport? What are the different types of passport?

29 Who can file a complaint under consumer protection act?

30 What is the aim of forest (conservation) act?

 Section – D -Answer any Two Questions

31 Explain the recent trends in liability for pollution. Discuss the legal measures and the steps for pollution control in backwater tourism of Kerala.

32 What are the basic right of a consumer a per consumer protection act. Describe in detail on the redressal machinery under CPA.

33 What are the measures of protection of National parks enlisted in Wild protection act of 1972?

MODEL QUESTION PAPER

CORE – 10 - CULTURAL HERITAGE OF INDIA

Section -  A –Answer all questions

         Bunch - 1

1.                In which age the Harappan civilization belongs?

2.                Who corote Arthasastra?

3.                Who was the Founder of Jainism?

4.                Who was the Founder of Mauryan dynasty?

      Bunch - 2

5.        Decode ASI

6.        Who visited India during the period of Harsha Vardhana?

7.        Who was the Founder of Sidhism?

8.        In which year Babur Founded Mughal dynasty in India?

         Bunch - 3

9             Who was the founder of Sur dynasty?

10   Who built Taj Mahal?

11   In which year English East India Company established their factory at Surat?

12  Who was the founder of Din – Ilahi?

           Bunch-4

13 In which year Akbar started Mansabdari system?

14  Who wrote Indica?

15 In which period is considered as the golden age in Tamil literature?

16 Who was the Founder of Gupta Empire?

Section –B –Answer any six questions

1.      What is culture?

2.       What is heritage tourism?

3.      What is civilization?

4.      What are the main causes for the decline of Indus Valley civilization?